0. Executive Summary
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Judgment axis

Key judgment

Item IdentityRepresentative temperate fruit tree producing the fruit of Rosaceae Malus domestica
Key roleFresh fruit · Gifts · School meals · Dining out · Juice · Puree · Bakery · HMR · Dried · Fermented · Export
Harvesting principleAssess ripeness, color, firmness, sugar and acidity, fruit size, storage purpose, and Buyer Spec together by variety
Product separationSeparate Fresh Fruit, Premium, Home Use, Food Service Use, Processing Use, Fresh-cut, Juice, Purée, Concentrate, and Dry
Separation of similar itemsPome fruits such as pears are managed separately in terms of Species, Varieties, Taste, Storage, and Processing Suitability.
Domestic official statisticsThe official fruit production statistics table for 2025, including apple area, yield per 10a, and total yield, was confirmed in KOSIS. Accurate figures will be entered after verifying the original table.
Variety coreRipening periods, storage, taste, and buyer uses differ by early, mid, and late ripening, as well as by variety such as Hongro and Fuji.
Production RiskLow temperatures, frost, hail, high temperatures, sunscald, typhoons, pests and diseases, fruit set, and alternate bearing during the flowering period
Quality RiskSize, coloration, sugar content, acidity, hardness, deformity, bruising, lesions, internal damage deviation
Storage riskQuality changes due to harvest ripeness, temperature, inclusion of rotten fruit, storage environment, and storage period
Processing riskJuice yield · Puree yield · Browning · Sugar-acid ratio · Contamination with spoiled fruit · Raw material lot mixing
Operating PrinciplesOrchard–Variety–Fruit Lot–Grade–Storage–Processing–Buyer RFQ
Final goalSupply capacity is evaluated based on marketable fresh fruit, storable quantity, processing conversion quantity, and Buyer suitability quantity, rather than orchard production volume.
1. Plant Identity & Product Master

Plant Identity

Basic fields

Apple registration standards

Korean nameapologize
English nameApple
Representative scientific nameMalus domestica (Suckow) Borkh.
Taxonomy StatusKew Accepted Species
Major SynonymsMalus pumila Mill. et al.
classificationRosaceae · Malus
Classification of negligencepomegranates
Edible partsFruit flesh and peel
Non-edible · Separate managementSeeds, fruit stems, diseases, rotten fruit, fruit residue
Major harvesting stagesImmature fruit, early varieties, mid-season varieties, late varieties, for storage, for processing
Basic product formFresh fruit · Freshly caught fruit · Washed fruit · Fresh-cut · Juice · Puree · Concentrate · Dried · Powder
Basic processing stageSorting → Storage → Washing → Peeling/Coking → Cutting/Juicing/Grinding → Concentration/Drying/Fermentation
Basic useRaw Food · Gifts · School Meals · Dining Out · Juice · Bakery · HMR · Fermentation
Similarity PrincipleSeparate Entity Management for Pome fruits such as pears and quinces, and wild Malus species

Kew manages Malus domestica as an accepted species and Malus pumila as a synonym. ( Plants of the World Online )

In the pesticide residue classification system of Food Safety Korea, apples are included in the pome fruit group along with persimmons, quinces, pears, loquats, and pomegranates . ( Food Safety Korea )

Product Master

Product ID

Product type

Key Management Standards

APP-P01Nursery TreeVariety · Rootstock · Seedling Source
APP-P02Orchard Fruit LotOrchard, Variety, Harvest Date
APP-P03Early-ripening fresh fruitRipness, Color, Hardness
APP-P04Middle-aged species fresh fruitSize, Tangsan, Coloration
APP-P05Late-maturing fresh fruitStorage stability and hardness
APP-P06Premium Gift GradeSize, coloration, appearance, and uniformity
APP-P07Retail GradeSpecifications, Appearance, Packaging
APP-P08Household GradeMinor appearance tolerance
APP-P09School Meal GradeSafety, Size, Delivery Time
APP-P10Foodservice GradeCleaning, Standards, Delivery Cycle
APP-P11Storage GradeHarvest maturity, hardness, and storability
APP-P12Processing GradeInternal soundness, juicing, and puree suitability
APP-P13Washed AppleWashing · Epidermal damage
APP-P14Peeled ApplePeeling yield · Browning
APP-P15Cored AppleRefining yield
APP-P16Apple SliceThickness, browning, and hardness
APP-P17Apple Cube/DiceStandards and HMR suitability
APP-P18Fresh-cut AppleMicroorganisms, browning, refrigeration
APP-P19Juice Raw AppleJuice Yield · Sugar Acidity
APP-P20NFC Apple JuiceRaw Material Lot · Juicing Batch
APP-P21Apple Juice ConcentrateBrix · Concentration History
APP-P22Apple PuréeParticle size, viscosity, color
APP-P23Apple PulpFlesh ratio and particle size
APP-P24Frozen ApplePretreatment and freezing
APP-P25Dried Apple SliceMoisture, color, and texture
APP-P26Apple ChipThickness, moisture, texture
APP-P27Apple PowderMoisture content and particle size
APP-P28Bakery/Filling Raw MaterialDangsan·Dice/Purée
APP-P29Apple Vinegar Raw MaterialJuicing & Fermentation Lot
APP-P30Fermented Apple ProductFermentation Batch
APP-P31Non-standard health andProcessing upon safety compliance
APP-P32Line and exclusionProcessing branch based on internal soundness
APP-P33PomaceJuice extraction by-products and resource recovery
APP-P34PB·OEM finished productsRaw Material Lot · Manufacturing Batch
2. Product Classification & Use Segmentation

Classification criteria

Subdivision type

Management principles

Plant classificationMalus domesticaSpecies Master
varietiesActual varieties such as Fuji, Hongro, and ArisuVariety Entity
stockActual usage pointsOrchard Entity
ripeningEarly-born, mid-born, late-bornHarvest Runtime
Fruit colorRed, yellow, mixed colors, etc.Variety Attribute
Fruit sizeWeight and DiameterGrade
Harvesting stageFresh·Storage·ProcessingProduct Separation
production stageUnsold trees · Produced treesOrchard Dataset
Cultivation typeConventional practices, low-height high-density planting, etc.Production Model
Distribution methodsFarm boxes, sorting, small packagingLogistics
Storage typeGeneral low temperature, CA, etc.Storage Container
Processing formSlice·Juice·Purée·Dry·FermentedProcess Lot
Final useFresh fruit · Gifts · School meals · Dining out · HMR · Juice · ConfectioneryBuyer
Transaction typeSpot supply · Source contract · Periodic procurement · OEM · PBContract
originDomestic regions and importsTraceability
3. Production, Harvest & Post-harvest

step

Essential Dataset

Management purpose

Orchard planningVariety, Rootstock, and Planting Systemproduction base
saplingsVariety · Rootstock · Seedling LotTraceability
Food ingredientsPlanting Year · DistanceOrchard Master
WaterVariety/ArrangementFruit stability
pruningDate/MethodWater canopy management
floweringFlowering season/Full bloom dayHarvest forecasting
Pollination and fertilizationpollinators, bees, weatherfruition
Redization and Red FactionTiming and WorkloadFruit size
Fruit setFruit trees and tree washingYield Forecast
risingTemperature, Precipitation, Solar Radiation, FrostRisk
soilpH · Effective soil depth · Organic matterproduction base
WateringSoil moisture and irrigation amountGrowth
disputeSoil, Leaf Analysis, and PrescriptionProduction Management
pestsOccurrence, Monitoring, and ControlProduct rate
Excessive negligenceDiameter and weightProduction forecast
coloringSkin color and light environmentGrade
Dangsan formationBrix · AcidityHarvest judgment
hardnessFlesh hardnessHarvesting and storage
fallen fruitFruit drop rate and timingproduction loss
Harvest judgmentVariety · Ripeness · Buyer SpecHarvest
harvestDate · Worker · LotTraceability
Origin sortingSize, color, and defectsProduct Branch
Pre-coolingProduct temperature controlFreshness
Seon andWeight, size, color, appearanceGrade
packagingStandards and packaging materialscirculation
saveTemperature, humidity, and gas conditionsShipment control
Storage checkHardness, decay, damageInventory
purifyingFresh-cut processingProcessing
Peeling and RemovalProcessing yieldHMR
cuttingSlice/DiceFresh-cut
JuicingJuice YieldProcessing
smashPurée/PulpProcessing
concentrationConcentrateIngredient
freezingSlice/PuréeYear-round supply
drySlice/ChipIngredient
fermentationVinegar and fermented productsFinished Product
shipmentBuyer · Delivery · LotDelivery
4. Quality Specification & Lot Management

Quality items

Fresh fruit

Pre-treated products

processed goods

finished product

Public rating

SpeciesessentialsuccessionsuccessiontrackingPublic
varietiesessentialsuccessionsuccessionDisplay/TrackingPublic
stockOrchardsuccession--Verified
mountainous districtessentialsuccessionsuccessionmarkPublic
orchardOrchard IDtrackingtracking-Verified
producerSupplier IDtrackingtracking-Verified
Harvest LotessentialsuccessionsuccessiontrackingVerified/NDA
Harvest dayessentialsuccessionsuccessiontrackingVerified
SukdoessentialFabrication aptitudetracking-Verified
weightActual measurementsBatchInput-Member
diameterActual measurementsSelection--Member
Family typetestSelection--Member
coloringcoretrackingColor managementBy productMember
SweetnessBy Variety/LotInputJuice/PuréeSpecVerified
SandoIf necessaryInputJuice/PuréeSpecVerified
hardnessFresh/Storage Key PointsAmputation aptitudeCook/FrozenBy productVerified
peel defectsSeon andBefore peelingProcessing branch-Verified
deformitySeon andProcessing branch--Verified
sweeptestProcessing branch--Verified
hailstormtestProcessing branch--Verified
PressuretestExclusion/Processing Decision--Verified
lesionsexceptionexceptionFood conversion judgment-Verified
corruptionexceptionexceptionFood conversion ban-Verified
Internal injuryCutting inspectioncheckProcessing judgment-Verified
pesticide residuestestsuccessionCompliance with standardsCompliance with standardsVerified/NDA
microorganismIf necessaryFresh-cut keyJuice/PuréeCompliance with standardsVerified/NDA
Save historycoresuccessiontracking-Verified
Storage periodrecordsuccession--Verified
Storage lossrecord-Input Cost-NDA
Fruit sorting yieldcore---NDA
Peeling yield-coreInput-NDA
Refining yield-coreInput-NDA
Slice/Dice Yield-coreInput-NDA
Juice extraction yield--corecostNDA
Purée Yield--corecostNDA
Dry Yield--corecostNDA
packagingFresh GradeFresh-cutProcessedFinalMember
Expiration dateThe relevant cityFresh-cutprocessed goodsmarkMember
Returns and ClaimsrecordrecordrecordrecordNDA
RepurchaseconnectionconnectionconnectionconnectionNDA

Since apples are classified as pome fruits on the Food Safety Korea website and pesticide residue standards by item can be checked, the safety of the actual delivery lot is assessed by verifying the latest standards for each applicable pesticide, rather than relying on general values ​​for the variety and region. ( Food Safety Korea )

Lot Master Required Field

Lot ID · Item/Product Type · Scientific Name · Variety · Rootstock · Cultivation Type/Farming System · Origin/Orchard · Producer · Orchard Block ID · Flowering/Full Bloom Date · Thinning History · Harvest Date · Ripening Level · Weight/Diameter/Fruit Shape · Coloration · Sugar Content/Acidity · Hardness · Deformity/Sunscald/Hail/Burnt · Diseases/Spoilage · Internal Damage · Pesticide Use History · Pesticide Residue/Microbiological Report · Pre-cooling History · Sorting Grade · Storage Method · Storage Entry Date/Exit Date · Raw Material Lot · Washing/Peeling/Deboning/Slice/Dice/Juicing/Purée/Concentration/Frozen/Drying/Fermentation History · Packaging Date · Best Before Date · Shipper · Returns/Claims · Repurchase

5. Korea Market & Demand Structure

Customers

Purchase criteria

Cooperation opportunities

Nonghyup · APCVariety, Grade, Ripening Period, Storage PropertiesCommon good and storage
production area distribution organizationShipment volume, variety, specificationsRegular procurement
wholesale marketVariety, Size, Color, GradeFresh
Large-scale distributionSpecifications, Sweetness, Packaging, SafetyRetail
Online distributionAppearance, Small Packaging, OriginD2C
Futures marketPremium Grade · Large Size · ColorationHigh value
School and public mealsSafety, Size, Delivery TimeRegular supply
Dining & HotelVariety, Hardness, Slice SuitabilityFoodservice
Cafe · DessertDangsan, Scent, ColorSpecialty
BakeryDice, Slice, Heating SuitabilityProcessing
Juice manufacturerSugar acidity and juice yieldProcessing Grade
Puree manufacturerInternal Soundness · Purée YieldIngredient
HMR · Meal KitFresh-cut · DiceConvenience
dried foodSlice·Dry YieldDried
Vinegar and fermentation companiesSweetness, juicing, and fermentation suitabilityFermentation
PB·OEMJuice, Chip, Purée, VinegarProduct Development
exportersVariety, Grade, Quarantine, PackagingExport
Research InstituteVariety · Storage · Climate · Smart OrchardPRP
6. Trade & Supply-chain Intelligence

step

Key variables

Operational judgment

Seedlings and varietiesVariety/RootstockLong-term production base
Orchard productionFlowering, fruit setting, and growthYield Forecast
Contract procurementVariety, Grade, Harvest Seasonstable supply
harvestDegree of maturity, weather, and work qualityFresh/Storage
Origin sortingAppearance, size, and damageProduct Branch
APC sortingAutomatic sorting and gradingMarket Grade
Pre-coolingProduct temperatureZhejiang Province
saveLow temperature, CA, and inventoryShipment control
Re-selectionStorage disorders and spoilageAvailable for sale
Fresh DistributionGrades and PackagingRetail
School meals and dining outSpecifications and Delivery TimeB2B
processJuice·Purée·DryRecovery
exportQuarantine, Grading, PackagingExport
RFQVariety/Grade/StorageMatch
RepurchaseQuality, Delivery, ClaimsRepeat trading

HS·Trade Management

Product

HS Operating Principles

Fresh applesCurrent HSK apple three times check
frozen applesCheck frozen fruit three times by processing state
dried applesCheck dry fruit three times
Apple juiceCheck Juice three times
Apple concentrateCheck concentration status, added value, etc.
Apple pureeCheck for negligence in dispensing and preservation three times
Apple cider vinegarVinegar three times separately
saplingsLiving Plants and Seedlings Three-Times and Quarantine Verification
7. Processing, By-products & PRP Intelligence

Products and processes

Key conditions

RFQ conversion

Premium FreshVariety, Coloration, SizeGift/Retail
Retail FreshUniformity and safetycirculation
Storage AppleLongitude and maturityYear-round supply
For school mealsSize and safetyPublic Meal
FoodserviceCleaning and hardnessdining out
Fresh-cutSlice · Browning · MicroorganismsHMR
Juice Raw AppleSugar acidity and juice yieldJuice RFQ
NFC JuiceRaw Material Lot · JuicingPB
ConcentrateBrix · ConcentrateIngredient
PuréeParticle size and viscosityHMR/Bakery
Pulpfleshy textureFilling
DiceSize and heating suitabilityBakery
FrozenThawing qualityFoodservice
Dried SliceMoisture and colorSnack
Apple ChipMoisture and textureRetail
PowderMoisture content and particle sizeIngredient
Vinegar Raw JuiceSweetness and Fermentation SuitabilityFermentation
Non-standard health andInternal soundnessJuice/Purée
Line and exclusionBranched according to the cause of the defectRecovery
PomaceMoisture, amount, and safetyResearch on feed, compost, and food materials
Disease and Decay DivisionExcluding food ingredientsWaste and resource recovery

Kew's apple data explains that apples have been cultivated not only as fresh fruit but also for various purposes such as cooking, canning, juice, cider, and vinegar. MarketHub utilizes this not merely as efficacy data, but as the basis for classifying processing uses in its Product Research Profile . ( Plants of the World Online )

The conversion of by-products into food, functional, cosmetic, or biomaterials is disclosed via RFQ only when individual safety, legal grounds, or research basis have been confirmed.

PRP — Product Research Profile

PRP ID

Product Research Profile

PRP-APP-01Variety–Maturity Mapping
PRP-APP-02Variety–Rootstock–Orchard Performance
PRP-APP-03Bloom Date–Harvest Forecast
PRP-APP-04Frost–Fruit Set Risk
PRP-APP-05Crop Load–Fruit Size
PRP-APP-06Light Environment–Color Development
PRP-APP-07Harvest Maturity–Firmness
PRP-APP-08Harvest Maturity–Storage Life
PRP-APP-09Variety–Sugar/Acid Profile
PRP-APP-10Fruit Size–Market Grade
PRP-APP-11Storage Condition – Quality Loss
PRP-APP-12Storage–Physiological Disorders
PRP-APP-13Packing-line–Damage
PRP-APP-14Fresh-cut–Browning
PRP-APP-15Variety–Juice Yield
PRP-APP-16Variety–Purée/Bakery Suitability
PRP-APP-17Drying–Color/Texture/Yield
PRP-APP-18Off-grade Apple Recovery
PRP-APP-19Pomace Utilization
PRP-APP-20Variety–Grade–Storage–Buyer AI Match
8. AX Transformation

first of all

Execution item

Performance indicators

1Make Variety, Rootstock, Orchard, Harvest Date, and Lot mandatory valuesInput completion rate
2Separation of Fresh·Storage·Processing ProductsProduct identification rate
3Linking weather, flowering, fruit set, growth, and harvest dataRuntime connection rate
4Data conversion of quality, certificates, storage, and processing historyLot completion rate
5Producer–APC–Processing–Distribution–Buyer RFQ ConnectionMatch rate
6Video AI Fruit Tree and Size MeasurementMeasurement error
7AI coloring and defect automatic line andGrade Accuracy
8AI Sunsweep, Hail, and Spot AssessmentDefect detection rate
9Flowering period-based harvest predictionForecast Error
10Production volume forecastForecast Error
11Prediction of optimal harvest time by varietyHarvest Error
12Storage and receiving conformity predictionStorage failure rate
13Optimization of storage and shipmentInventory turnover
14Storage loss predictionStorage Loss
15Price and supply forecastForecast Accuracy
16Prediction of fruit yieldActual measurement error
17Juice/Purée Yield predictionInput–Output Error
18Non-standard Fruit RecoveryRecovery rate
19AI Buyer MatchSample approval rate
20Finished Product → Orchard TracebackTraceability rate
21Buyer Ratings · Repurchase RuntimeRecurrence rate
9. Industry Problem Bank

Problem group

Problem Definition

Required data

Mixed varietiesDifferences in ripeness, storage, and taste are not reflectedVariety
Information cutoff regarding major peak seasonsLimitations on tracing the causes of orchard productivityRootstock
Aging of orchard populationVariation in quantity and workabilityOrchard Age
Low temperatures during the flowering periodPollination and Fruit Set RiskClimate
late frostDamage to flowers and fruitFrost
hailstoneLoss of appearance and product rateWeather
typhoonFruit drop and branch damageWind
sweepIncrease in peel defectsTemperature/Solar
poor moistureFruiting deviationPollination
Enemy and deviationSize and quality non-uniformityCrop Load
HaegeumAnnual production fluctuationsYield History
diseaseDeterioration of appearance and shelf lifeDisease
pestReduction in product price ratePest
Coloration deviationPremium Grade DifferenceColor
Fruit size variationBuyer Spec DiscrepancySize
Dangsan deviationDifferences in taste and processing qualityBrix/Acid
Hardness deviationDifference between Save and Fresh-cutFirmness
Harvest maturity discrepancyDeterioration of shelf life and palatabilityMaturity
Harvest concentrationLabor/APC bottleneckHarvest Schedule
Harvest damagePressure woundsHarvest
Deviation in line and gradeTransaction disputes possibleGrade
Mixed storage and receivingLot quality deviationStorage
Storage spoilageLoss of available sales volumeStorage
Storage disorderLong-term storage quality degradationStorage Quality
Disconnection of inventory informationShipment control failureInventory
Damaged packagingDistribution claimPackaging
Fresh-cut browningConvenience quality degradationProcessing
Variation in juice extraction yieldChanges in processing costsJuice Yield
Insufficient utilization of non-standard negligenceLoss of valueRecovery
Mixing of quality of processed raw materialsFinished product batch deviationProcessing Lot
Production Statistics – Actual Transaction GapThe difference between official production and actual supply capacityStatistics/RFQ
Discrepancy in contract farmingVariety, Grade, and Quantity GapContract
Lot history interruptionLack of traceability from orchard to finished productTraceability
Repurchase not reflectedBuyer evaluation non-recoveryRepurchase
10. Farmer RFQ & Collaboration Model

RFQ Type

Public Registration

Verify/NDA

Apple saplings and rootstocksVariety, Rootstock, UseSeedling Company · Lot · Unit Price
Fresh fruit sales from the sourceVariety, Origin, Harvest SeasonFarm price, quantity, actual unit price
Premium AppleVariety, Size, ColorationLot · Grade · Price
Household applesVarieties and StandardsActual volume
Save AppleVariety/Storage MethodStored Inventory · Receipt Date
Regular supplyVariety, Standard, and PeriodMonthly volume and price
contract farmingVariety · Grade · Buyer SpecOrchards, Quantity, Contracts
School and public mealsSize and safetyTest Report · Delivery Date
Dining & HotelVariety/HardnessDelivery cycle
Fresh-cutSlice · Browning SpecMicroorganisms · Shelf-life
For juiceVariety · Sugar contentJuice extraction yield
For pureeInternal soundnessPurée Yield
BakeryDice · Heating suitabilitySample
HMRFresh-cut/PuréeProcess conditions
For dryingSlice · SweetnessDry Yield
Vinegar and fermentationJuice SpecFermentation test
Non-standard health andSafety suitabilityRecovery
PB·OEMJuice, Chip, Purée, VinegarMOQ · Formula
exportVariety, Grade, PackagingHS·Quarantine
Technology demonstrationAI Fruit Sorting, Harvest Prediction, and StorageDataset
Research cooperationVariety, Climate, Storage, ProcessingPRP
11. RFQ Request First

① Need Products & Materials

Companies and institutions seeking necessary products, agricultural products, raw materials, and processed goods register purchasing demands. Registered requests are utilized to review cooperation with potential suppliers and producers based on the RFQ Intelligence Library.

Process:
RFQ Registration → Supplier/Product Review → Collaboration Connection → Future AI Matching

Register


② We are looking for production and manufacturing partners. (Need Suppliers & Manufacturers)

Register a request to find necessary production and supply partners, ranging from farms and producer organizations to processing companies, OEM, ODM, and private label manufacturers.

Process:
RFQ Registration → Review of Production & Manufacturing Capabilities → Collaboration Connection → Future AI Partner Matching

Register


③ We are looking for domestic and international buyers. (Need Buyers)

Farmers, producer organizations, and manufacturing companies are requesting cooperation with new buyers, such as domestic and international distributors, importers, brand companies, and food service and catering businesses.

Process:
RFQ Registration → Product & Supply Capability Review → Market & Buyer Connection → Future AI Buyer Matching

Register

 

Contact : mail@markethub.org

Version History

Version

Main contents

situation

v1.0Plant Identity · Taxonomy · Variety · Orchard · Production · Harvest · Sorting · Storage · Fresh Fruit · Juice · Purée · Dry · RFQ Basic Structurecomplete
v1.12025 KOSIS Official Verification of Production, Production by Region, Market, Price, Current HSK, and Import/Export Raw Dataexpected
v2.0Detailed specifications for variety, ripening period, color, sugar and acidity, firmness, sorting, storage, fresh-cut, and processing yieldexpected
v3.0Seedlings – Orchards – APC – Storage Facilities – Processing Companies – Distribution · Catering · Food Service · Export Buyer Verified Container Combinationexpected